Did you know stories are 22x more memorable than information alone? A great story has the power to double conversion. Simply put, great stories sell.
Product descriptions describe what you’re selling. Product stories let people know why it matters.
All of us use chairs to remind ourselves what we believe is important in life.
Great brands are about more than what they make and sell.
What I love about my peers is that we seek communities that encourage identity based on self-confidence. And we have the technical prowess to spot a fraud.