You there! The one up to your eyeballs in product copy. We here at talkoot feel your pain!
We talk to a lot of brands about how to tackle their product copy needs, and they come to us with questions about how to assemble that dream team and establish the perfect process.
With that in mind, we wrote this white paper that contains some rules of thumb that we’ve developed through years of trial and error.
- Clear and consistent communication guardrails that create efficiencies.
- How to split the many steps of final polished product copy out to different roles and why this matters.
- Workflows that keep information and assignments flowing smoothly to reduce mistakes and increase quality.