The world’s most loved brands are powered by Talkoot

Is Talkoot a PIM?

Nope. PIMs are big, downstream systems that can be relatively costly and slow to deploy. Creative teams need a high-functioning, human-friendly productivity tool to feed those systems high-converting product stories. That’s Talkoot. 

Talkoot is a new type of application designed to help brands produce product stories at scale. 

Learn more.

Built for the direct to consumer economy

Modern, digital-first brands inspire customers on every product page with fun, interesting and accurate stories about every product they make. That’s because product stories lift conversion rates, lower returns and create more loyal customers.

Get more done everyday 

Small teams can punch above their weight, producing more, high quality copy without expanding teams or timeframes. Customers are up to 4x more efficient in Talkoot.

Work together from anywhere  

You may be working in different departments, different offices, even different time zones. But with  Talkoot, you can all work together to create amazing product stories that sell. 

Create at the speed of digital commerce  

If you don’t have a product story, you don’t have a product. Make sure content is hitting the e-commerce site the day your products go live. Talkoot customers have 99% on-time content delivery rates. 

Fewer errors, fewer returns, more revenue 

Plug anyone into your team and have them channeling your brand voice, error free from day one. Talkoot users experience content error rates of less than 1%. 

Get up and running ASAP  

Talkoot  deploys in weeks, not quarters. And if your team can keep up with friends on social media or edit an online doc, they can be up and productive in  Talkoot  with minimal training.  

Lightweight yet mighty 

From growing DTC brands, to content teams within large enterprise, Talkoot is a lightweight, cloud-based application built for small teams that need to produce mountains of high-impact product content to fuel ecommerce growth.


Talkoot pays for itself many times over 

Up to 4x greater efficiency in Talkoot
Average savings of 41% on content production
On-time copy deliveries of over 99%
A 3x reduction in errors that lead to returns
An increase of 10-20% in converted visits 

We simply couldn’t produce the volume, speed and quality of product content our business demands without a system like Talkoot.”

Marcus L., Senior Director Brand Assets Creation


Talkoot has been a game changer for the team at Mountain Hardwear. Thanks to Talkoot we now have a vastly improved ability to manage product information, product copy and workflow. We have better visibility and more efficient collaboration, requiring far less time and fewer resources to manage. We couldn’t be happier.”

Annabel Heinemann

Mountain Hardwear

We’re stoked about this platform - it has really helped us to organize and scale our content process.”

Carly Miller, Creative Director


I know we’ve just been in Talkoot for one season, but it feels like we’ve been using it forever, it’s just so much easier and I can’t imagine how we were doing things before.”

Andrea Husky, Senior Graphic Designer

Herschel Supply Company

Talkoot is a project manager’s dream come true! There’s just no way I could guide our production of more than 30K product descriptions a year without it. With a team of 54 researchers, writers, editors, proofers, project managers, brand managers and product managers, Talkoot is essential to our success.”

Liz H., Account Manager


It’s clear that Talkoot was designed by writers for writers. It warms my heart knowing that.”

Laura Shinn

Dr. Marten’s

Talkoot helps  brands tell brand-right, shopper-friendly product stories at scale.  Faster. Together.

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