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How Madewell Kept My Flight of Fashion Fancy From Ever Leaving the Runway
I love jumpsuits. Because in a jumpsuit, all things are possible. But can I pee?
I love it when a plan comes together
Today my team and I crossed a threshold we’ve been working toward since 2010. We can finally say with confidence we’ve made the difficult transition to SaaS
Portland’s new product content production platform
Portland-based company, talkoot, a product content production tool for consumer-centric brands, has announced the launch of its cloud-based SaaS platform.
A sentence fragment does not a $1200 baby stroller sell
Write the copy that convinces your reader they’ve found the product they want. Not too long, not too short, just right.
A writer’s perspective: getting writers to work well with others
Writers need a lot of support. For each thing we’re good at, there’s something we just aren’t. We need more than just a laptop and soft pants.
15 miles, 5 marketing terms, and a lot of stickers
Like copy, stickers say a lot about how a company sees their brand. Understanding this may change your content marketing strategy.
“This writer is super clear about core attributes and the reason to buy.”
– Outerwear Product Manager, Outdoor Research
Talkoot pays for itself many times over
OUR CUSTOMERS EXPERIENCE:
4x greater efficiency
40%+ savings on content production
3x reduction in errors
10%+ conversion rate increases
99% on-time copy deliveries
A happy team & more loyal customers