Talkoot Blog
Discover the latest trends in DTC eCommerce, product information management and content marketing. Gain insights into the newest product experience best practices to help you win the digital shelf.
3 essentials for creating high-converting product copy. Learn from today’s fastest growing brands.
Did you know stories are 22x more memorable than information alone? A great story has the power to double conversion.
[Webinar Recap] Put your brand language on autopilot
What steps can you take to make sure your verbal identity scales properly with every category, region, and collection on every product page?
Introducing Brandcenter
Talkoot, today announced the launch of a verbal identity engine that will ensure the accuracy and consistency of brand voice across commerce channels.
What makes Talkoot Product Information Management System (PIM) different?
Talkoot is a Product Information Management system born from the product content demands of direct to consumer apparel and footwear brands.
Filling the gap in ecommerce
Today we are excited to share a sit-down conversation between Brian Hennessy, Talkoot’s Co-Founder & CEO and Mike Hodges Co-Founder & CEO at Macarta.
No One Likes the Word Moist
Recently the Talkoot product and engineering team has been building up to one of these unforgettable moments. BrandCenterâ„¢.
Which DTC experience are you building: a cash machine or a campfire?
Brands that can build campfires, should.
Want to raise your ecommerce conversion? Stop writing product descriptions.
Product descriptions describe what you’re selling. Product stories let people know why it matters.
Brands have an easy choice: better product stories or die.
DNVBs point the way to a sunny direct to consumer future and it all starts at the product page.
Story Cheat Codes
How to avoid the four biggest writing mistakes everyone makes.
Talkoot Secures $1.65 Million in Seed Funding to Power Market Expansion
Funding round led by Seven Peaks Ventures will enable global content production platform company to develop new product capabilities.
Perfect or Interesting? Choose One.
In an era of airbrushed supermodels and Mcmansion subdivisions, we are all too starved for interesting to crave perfection.
If facts were interesting, PBS would be HBO.
Picture your perception of the world as a puzzle with a million pieces … metaphors are the curvy jigsaw edges that help us snap those relationships together.
What is your chair saying about you behind your back?
All of us use chairs to remind ourselves what we believe is important in life.
Why Direct to Consumer
Direct to consumer is here to stay. By creating connections, telling stories, and resourcefully applying data, D2C brands stay ahead in the e-commerce game.
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