Do People Read Product Descriptions?
Do People Read Product Descriptions? Liz Griffith Senior Copywriter Five reasons they’re the ultimate closers Ever wonder why some products sell better than others? The answer might be in the details – specifically, the product details on the PDP. By the time shoppers...
Talkoot Welcomes Sean Wang as Director of AI to Advance Agentic AI Capabilities
Talkoot Welcomes Sean Wang as Director of AI to Advance Agentic AI Capabilities Anna Rillahan Talkoot Chief Growth Officer Talkoot is thrilled to welcome Sean Wang as Director of AI. In this role, he’ll work closely with the engineering team and report to Jason...
How brands can get their products to appear in AI Chatbot results: Generative Engine Optimization (GEO)
How brands can get their products to appear in AI Chatbot results: Generative Engine Optimization (GEO) Brian Hennessy Talkoot Co-Founder & CEO AI chatbots like ChatGPT, Perplexity and Claude won’t be overtaking Google’s search dominance just yet. But it’s clear...
How leading enterprise brands scale their ecommerce content operations
How leading enterprise brands scale their ecommerce content operations Anna Rillahan Talkoot Chief Growth Officer In the rapidly-evolving world of ecommerce, enterprise retailers face a significant challenge—producing high-quality, high-volume product content that...
How to optimize product content for large language models
How to optimize product content for large language models Brian Hennessy Talkoot Co-Founder & CEO Some call it Large Language Model Optimization (LLMO). Others are calling it Generative AI Optimization (GAIO). Still others are labeling it Answer Engine...
Talkoot Wins Fastest Implementation for the 10th Season
Talkoot Wins Fastest Implementation for the 10th Season Anna Rillahan Talkoot Chief Growth Officer G2 just released their Winter report, and we’re excited to announce Talkoot won the Fastest Implementation Badge for the 10th time! Every season, G2 picks one top...
The Power of Storytelling: How These 3 Footwear Brands Are Winning The Market
The Power of Storytelling: How These 3 Footwear Brands Are Winning The Market Bhaskar Sarma Writer Footwear has been one of the few industries where the incumbents—Nike, adidas, etc—have taken to the DTC model like ducks to water. Nike Direct, Nike’s DTC play, earned...
How AI is changing the game for ecommerce translations
How AI is changing the game for ecommerce translations Lizzie Davey Writer If you’re selling across borders, you’re likely pumping a lot of money into content localization. Our guess is you’re either doing this with the help of regional teams or external agencies,...
How to improve your search rankings and get more traffic with keywords
How to improve your search rankings and get more traffic with keywords Lizzie Davey Writer The top search result in Google enjoys 39.8% of click-throughs–that means over one-third of searchers go straight for the top spot. Second-position results generate less than...
10 tips to prepare your product content for BFCM
10 tips to prepare your product content for BFCM Lizzie Davey Writer Black Friday online sales passed $40 billion in 2022 and there’s more to come this year. Steep living costs and rising inflation mean consumers are more eager than ever to hunt down a decent deal or...